Friday 3 May 2013

Frac Universe provides a platform to fracking industry

Introduction:

During the last decade social media has become a medium to spread information rapidly and efficiently. With the invent of new technology and ease to access information on the social media it has become essential for almost every trade and industry to have a presence on it. Accessing virtual instant information throughout the world gives promotion to the products of the company. Businesses can publish news about their products and increase their target market without making any extra expenditure. Businesses used to have limited connections in the industry but now its story of past.


The vision:

Frac Universe provides a platform to fracking industry where they can enhance and commence their business with other interested stakeholders. An ever expanding social marketplace specifically working to promote fracking industry and it works on its unique model. Unique hybrid model is implemented that uses potential of social media and leveling the transactional playing field. Based on the principals of fair and open alternative to traditional industry this contemporary tactic provides vital signs to your business.

Marketing on Social Media:

One of the key requirements is to understand your business. Successful social media campaigns to advertise your business and its products will not only generate revenue but also spreads information. In order to make a strong presence on social media it is imperative to focus and build a dedicated loyal customer base. Visibility of business enhances on the social media which brings in ultimate benefits for the business because your pool of customers on the social media develops interest in your product by getting information about its features. No matter the size or nature of your business, knowledge of your company’s strengths, target market, and product or service niche is an essential part of any successful social media marketing platform.

Fracking:

Fracking is a process by which natural gas is extracted from shale rock layers deep within the earth. With the invent of this technology conventional methods have become obsolete. Fracking makes it possible to produce natural gas extraction in shale plays. Recent advancements in drilling technology have let to new man made hydraulic fractures in shale plays that were once not available for exploration. Three Dimensional imaging helps scientists identify the precise locations for drilling.

Fracking Industry:

Fracturing has become one the most used and key method to extract unconventional oil and gas resources. Huge quantities of shale oil and gas resources are available. According to one report from International Energy Agency, the recoverable resources of shale gas are estimated to amount to 208 trillion cubic meters. As a rule, formations of these resources have lower permeability than conventional gas formations. Therefore, depending on the geological characteristics of the formation, specific technologies (such as hydraulic fracturing) are required. Although there are also other methods to extract these resources, such as conventional drilling or horizontal drilling, hydraulic fracturing is one of the key methods making their extraction economically viable. The multi-stage fracturing technique has facilitated the development of shale gas and light tight oil production in the United States and is believed to do so in the other countries with unconventional hydrocarbon resources.

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